I’m a Marketing Leader who is passionate about driving impact, building and activating campaigns, and working with data to discover strategies for growth. I lead campaigns from initial briefing to launch day and beyond, with direct responsibility for day-to-day management of teams, workflow, and execution. I’ve overseen demand generation, events, growth, and content teams — and I’d love to work with your business to drive growth.

Areas of Expertise

 

Growth Marketing

Demand Generation

Campaign Management

Event Marketing

Data Analysis

Campaign highlights

 

Virtual event for content creators driving 5K registrations, $1.8M pipeline

Integrated marketing campaign promoting live video solution: Coverage across paid search, paid social, organic, onsite, in-product, email

A campaign driving self-serve users to enterprise SaaS solution

Marketing Philosophy

 

I’m a manifesting generator: I am energized by putting strategy into action and driving impact. I believe in trying any idea — big or small — testing, learning, and iterating or moving on.